Bioplastics are a line of materials made from renewable resources, like algae, corn, etc, that are designed to retain the same characteristics of regular petroleum-based plastics without the negative environmental impact.
The concept behind this work was to portray interacting and dynamic icons of nature working together to form something more structurally sound. Hence, we have 3 leaves forming a triangular shape representing the source materials coming together to form a newer, stronger object.
Symbol design shown in-context on plastic packaging. Shown silkscreen and embossed. Additional concepts also shown.
Winner of Second Runner-Up Prize in Cereplast’s “Make Your Mark” Competition.
Featured on Behance’s Branding Served, 2012
Featured on Inspirationi, 2012